Case study · 6 min read
Marketing at Queen's College, Taunton — an inside view
How the marketing team at Queen's College Taunton runs multi-channel campaigns across admissions, sport and community — with an apprentice on the team.
By Jack Frampton, Apprentice Advocate working at Queen's College, Taunton · Published 15 July 2026
Queen's College, Taunton is one of the leading independent schools in the South West and, in my very biased opinion, one of the best places in Somerset to train as a marketing apprentice. Here's how the team actually works.
The channels we run
Admissions content, Google Business Profile, Meta Ads, Google Ads, email in Mailchimp, event marketing, editorial photography, and print collateral.
How admissions marketing differs
The buying cycle is long — parents research 6–18 months. Content depth beats promotional volume every time.
Working with an apprentice
The apprentice route lets a school build a home-grown, deeply loyal marketer for a fraction of agency cost. See why hiring a marketing apprentice works.
Follow the work
Frequently asked questions
- Does Queen's College hire marketing apprentices?
- Yes — Queen's has been a marketing apprentice employer since 2023.
- How big is the marketing team?
- A tight in-house team supported by an apprentice and external specialists.
- What CMS does the school use?
- A custom independent-school CMS backed by WordPress content workflows.
- Can other schools copy this model?
- Yes — the apprentice-plus-lean-team model works well for schools with 400–1,200 pupils.